We’re back with another round-up of great blog posts and tips that we came across this week. In keeping with this month’s blog theme, “New Year, New You”, we’ve selected five posts that share valuable tips on how to improve in a variety of different business areas for the New Year.
Small Businesses
10 Ways Small Businesses Can Crush Big Competitors by Corey Eridon from the Hubspot Blog
Does your company need a new challenge this year? Why not consider competing with bigger businesses? The business goals of small and medium-sized companies are often to focus on competing within the industry with other businesses in similar stages of development. This post from Corey Eridon however looks at how, with a great strategy and a sprinkle of creativity, smaller businesses can become competitors for much larger brands.
Sneak Peek: It is vital to constantly provide quality content backed up by a thoughtfully developed SEO strategy.
Sales
5 Ways to Improve Your Sales success in 2012 by Sean McGinnis from Crain’s Chicago Business
The sales aspect of any business is often very challenging yet is essential. Even if your business’ sales strategy is already impeccable, this post is worth a quick read. We liked the helpful tips for making 2012 a successful sales year for your company.
Sneak Peek: Create an all-inclusive and focussed target list of prospects for the year.
PR/Marketing

Make 2012 an exceptional year for your PR or Marketing departments
11 New Year’s Resolutions for PR and Marketing Professionals by Carm Lyman from Ragan’s PR Daily
If you’re a PR or Marketing guru, is there anything you’re thinking of doing slightly differently this year? We liked this list of eleven tips on how to stay on top of the constantly flowing changes in media for PR and Marketing professionals. The tips are short, simple, and easy to apply to every day work life.
Sneak Peek: Resolve to think outside the “traditional PR” box
Human Resources
The Six Competencies to Inspire HR Professionals in 2012 by David Ulrich and colleagues from HR Magazine
We enjoyed reading this informative and detailed post, highlighting six key competencies that HR professionals should focus on this year. HR is a relatively new area within businesses, and so as the worldwide number of HR professionals climbs to one million, it is more important to create a clearer idea of how to excel in professional HR. This well-written post identifies six key areas that will allow HR teams to both be more personally effective and to have a more significant impact on business performance. Valuable insights on how your HR department can evolve to create truly sustainable value.
Sneak Peek: HR professionals can help line managers create meaning, so that the capability of the organisation reflects the deeper values of the employees.
Productivity
7 Steps to Incredible Personal Productivity by Jeff Haden from Inc. Magazine
A more generally focussed post, we liked these seven simple tips on how to be more personally productive. Have you ever had a day when the mountain of work in front of you seems to grow, but your productivity seems to dwindle? These tips could help you ensure that you are altogether more productive this year.
Sneak Peek: Don’t take rest breaks, take productivity breaks.
We hope you’ve enjoyed these blog posts. Did you read something this week that stuck in your mind? We’d love to hear from you. Look out for next week’s round-up of great blog posts from the week.
Check back to the Viadeo blog throughout January for more posts focussing on the “New Year, New You” theme.
Our Facebook page also features some great tips on professional social networking, job searching and recruitment from Viadeo insiders. Check our wall for useful tips throughout the month. Do you have any killer networking tips or pointers on finding a job? If so, we’d love to hear them!












